A while back, News Corp decided to charge it’s readers to keep reading their content. Rates are about $12.80/month or $1.60 per day.
Before the pay wall was turned on, their two papers were getting about 3 million visitors per month. After 4 months of selling subscriptions, a little over 50,000 people have subscribed monthly, and another 50,000 were pay-as-you-go customers. That’s about a 1.5% conversion rate. Traffic also decreased by almost 90%.
Not great.
